[EN] The Plaza de la Seo hosts battles of «farming aura»: the most viral phenomenon on TikTok arrives in Zaragoza

It is one of the most viral phenomena on social social networks in recent weeks, accumulating millions of views and likes, especially on TikTok and Instagram, and now it reaches the streets of Zaragoza. The city will host this Friday, August 28, the Battle of Aura, a proposal inspired by the fashionable concept among young people known as «farming aura», which will be held in the Plaza de la Seo at 6:07 p.m., in reference to the viral «Six Seven».

The meeting will transfer to the center of Zaragoza a trend that has jumped from TikTok and other social networks to squares and public spaces. The proposal proposes one-on-one duels in which the participants will have to show who has the most «aura», that is, who manages to transmit the most charisma to the public. The Zaragoza call also includes awards for those who stand out in these particular battles in which the reaction of the spectators plays a fundamental role.

WHAT ARE THE BATTLES OF «AURA»?

But what exactly are these aura battles that are unleashing madness among young people? Two participants face each other face to face and try to impress the audience through poses, looks, gestures, dances or movements that are part of the viral language of the Internet. 

The «Six Seven», the mewing, certain sports celebrations or movements inspired by anime can appear during duels. There is not necessarily a conventional scoring system: the shouts, applause, laughter and reactions of the attendees serve to decide who has managed to prevail and add more «aura».

«Get ready! The «aura» is not measured, it is demonstrated. Bring your energy, your skill and your best «aura», indicate the organizers of this call. With this Battle of Aura, one of the latest trends in digital culture lands in one of the most recognizable spaces in the historic center of the Aragonese capital. An opportunity to see how a phenomenon born in The Internet continues to evolve and move from screens to real life.